In accord with Deming’s principle, most people most of the time are acting conscientiously, morally and in a friendly way. That means that when she and her team are more or less responsible for 500 MILLION tweets each day, the great majority are not their business. But, it still means fifty thousand bad apples in the Twitter stream EACH DAY! So, from the point of view of Harvey’s team, each day will certainly be filled with highly improbable events.
It takes both experience and knowledge to know what is going on. She uses the example of “Yo, Bitch” Is that a strong putdown? An attempt to be nasty? Possibly, but in some circles, it is ok, typical even. There are even people writing tweets who are pretending to be dogs and they talk like that to each other.
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Bill
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